Ortofon | Concorde MkII

ortofon mk2 on record zoomed in

New insights We gained user input through dialogue with marketing representative and end users including top European & Japanese DJ’s. Ortofon’s marketing team provide insights in to the market as well as their hopes and needs to ensure a robust business case could be reached. Respect for the original Designing the new Concorde was approached […]

Ortofon | Record Brush

ortofon brush

Our work https://mjid.dk/wp-content/uploads/2022/12/211223_RB_Animation-compressed.mp4

Airofit | Smart breathing trainer

Airofit Smart breathing trainer red and black design scaled photo

The challenge To transform a basic, analogue medical device technology into a recognizable and commercially available advanced breathing training system. A system that utilizes mechanical airflow controls in parallel with intelligent electronics to provide real time information. This information is to be presented to users in the form of an App providing tracking, history, and […]

Breast pump | Compact Single Electric Breast Pump

Breast pump Compact Single Electric Breast Pump​ product photo

MJID was engaged by Lansinoh to develop the visual identity of the new Compact Single Electric Breast Pump. We worked closely with the team at Lansinoh to create a ‘design language’ to be a foundation for future products.

Nerve Smart Systems | Electric Vehicle Charger

photo of Nerve Charging Outdoors Battery Covers with city background

The challenge To design a charging station that catered to the various function requirements defined by Nerve Systems and fulfilled an important need to be visible and recognizable from a distance. The solution A robust and elegant tower with a horizontal ‘hi visibility’ signage header utilizing folded metal construction. Illumination was used to capture attention […]

ReSound Unite™ | Wireless hearing aid system

product photo close up of ReSound Unite Wireless hearing aid system

The Challenge When ReSound contacted us, they already had a range of possible new products in mind. They had done a market research with inputs from users and defined the specific product needs. It was all clearly described in a detailed project brief that was the starting point for our job.   GN Resound Unite Phone Clip […]

Ortofon | 2M Cartridge series

picture of ortofon 2m cartridge series

The challenge Since the introduction of CDs and mp3 files, the mainstream market has switched to the practicalities of compressed digital sound. Yet dedicated Hi-fi enthusiasts and DJs across the world are committed to the uncompromised qualities of analogue sound. Ortofon is the world’s leading specialist and developer of Phono Cartridges and related Hi-fi and […]