New insights We gained user input through dialogue with marketing representative and end users including top European & Japanese DJ’s. Ortofon’s marketing team provide insights in to the market as well as their hopes and needs to ensure a robust business case could be reached. Respect for the original Designing the new Concorde was approached […]
Our work https://mjid.dk/wp-content/uploads/2022/12/211223_RB_Animation-compressed.mp4
The challenge To transform a basic, analogue medical device technology into a recognizable and commercially available advanced breathing training system. A system that utilizes mechanical airflow controls in parallel with intelligent electronics to provide real time information. This information is to be presented to users in the form of an App providing tracking, history, and […]
MJID was engaged by Lansinoh to develop the visual identity of the new Compact Single Electric Breast Pump. We worked closely with the team at Lansinoh to create a ‘design language’ to be a foundation for future products.
The challenge To design a charging station that catered to the various function requirements defined by Nerve Systems and fulfilled an important need to be visible and recognizable from a distance. The solution A robust and elegant tower with a horizontal ‘hi visibility’ signage header utilizing folded metal construction. Illumination was used to capture attention […]
The Challenge When ReSound contacted us, they already had a range of possible new products in mind. They had done a market research with inputs from users and defined the specific product needs. It was all clearly described in a detailed project brief that was the starting point for our job. GN Resound Unite Phone Clip […]
The challenge Since the introduction of CDs and mp3 files, the mainstream market has switched to the practicalities of compressed digital sound. Yet dedicated Hi-fi enthusiasts and DJs across the world are committed to the uncompromised qualities of analogue sound. Ortofon is the world’s leading specialist and developer of Phono Cartridges and related Hi-fi and […]